Your business name is an important statement that you make to the public about your business. It is important to send the right message and to have a name that will take you forward to success.
Below we have set out some important consideration that you should think about when it comes to roofing business names.
Go for a name that is clear regarding what your business does but do not be too specific about details such as your services or the area that you operate in as these could change in the future. It is only logical that you should include the word 'Roofing' as part of your name.
Consider incorporating words that describe why your business is different. Words that describe how you do your service, your standards or your customer satisfaction levels are great. Stay away from cliched words that seem to be overridden by businesses such as 'International' or 'Best'.
Once you have come up with a short list of names, run them by some of your friends and family members. Test them a week later and see which ones they were able to remember and pronounce correctly.
Go for a name that is unique in your area. The last thing that you want is to have customers confusing your business with another company.
Do some research on your name before you finalize your decision. Make sure that you will not be infringing on the intellectual property of any other companies.
You will want to display your business name on everything from business cards and uniforms right through to vehicles and signage. You therefore need an option that is not too long and suited to all purposes.
While you are choosing a name you may as well do some preliminary research into suitable web domains. It is ideal if you can register one that is a perfect match with your business name.
If you do have to change your business name in the future you could be facing costs associated with design and printing as well as costs associated with a loss of customer recognition in the market. For this reason you should do your best to choose a name that will stand the test of time.
Do not wait until the last minute and go with the first name that comes to mind. When it comes to choosing a roofing business name give this important decision the time that it describes.